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Jivi mobiles launches Full View Smart Phone “Xtreme 1” at INR 3699

Leading homegrown mobile phone brand JIVI Mobiles has launched full view smartphone
Xtreme 1 under its most successful Xtreme Series at INR 3699 with the latest features which surpass all
other phones in the segment. It has a full view (18:9) display. It is unprecedented that a full view
smartphones is launched below 4000 which will also have higher features than any other phone in its
category.
Xtreme series comes with the tagline “Get more than you Xpect” which Jivi mobiles has judiciously
justified and have loaded all those features into the phone that has not been introduced by any brand at
this range.
This pocket-friendly smartphone, with full view display, will cater to the aspiring buyers from urban and
semi-urban areas. Jivi’s Xtreme 1 has all the features that a smartphone user demands which are
normally found in the upper segment phones only.
Speaking about the newly launched phone Mr. Harsh Vardhan, Marketing Head, Jivi Mobiles, said “Our
Xtreme series smartphones have got tremendous response from the market and the newly launched
phone is aimed to further penetrate in the smartphone segment. Our recently launched Xtreme series is
well accepted and it is important for us to keep adding latest features to the phones. We have launched
Xtreme 1 keeping in mind the first time buyer who would like to buy entry level phone and want to
switch to smart phone from a feature phone.
All our smartphones offer value for money to the customers who are looking for high end features in a
budget phone. We have identified the need gap and have placed all our phones in the segment.

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